Leadership | Clearly communicating your school’s value proposition, which should be consistent whether learning happens in-person or online, will be key to weathering the challenges of the COVID-19 economy. Interview by Cecily Garber From the September/October 2020 Net Assets...
Human Resources | Independent school leaders face tough decisions this fall. A careful decision-making process can help schools meet challenges and leverage staff and family expectations. Many school leaders have spent the summer focusing on the physical spaces to which our communities...
CEO Notebook | Branding may not be top of mind amid pandemic considerations, but honing it now is crucial to your school’s long-term sustainability. Jeffrey Shields, FASAE, CAE NBOA President and CEO Now is the time to invest in your school’s brand. While you are managing a...
Risk Management | Article by Christopher Lukach, AKCG – Public Relations Counselors As Congress works to advance its next COVID relief package, independent school leaders may already be feeling something resembling PTSD. Especially for those schools that sought funding from the...
Leadership | In the lead up to the 2020 presidential election, how can schools mitigate the risk of toxic exchanges and foster cultures that respect differences? Article by Tara Kosowski From the July/August 2020 Net Assets magazine Like many independent schools, Sacred Heart...
Enrollment & Financial Aid | With campuses closed at the height of admissions and advancement season, independent schools need to communicate more clearly than ever via digital channels. By Rob DiMartino, Finalsite In the wake of COVID-19 school closures, many independent...
Risk Management | Strong crisis response protocols and community relations helped one school manage a serious threat to campus security. Article by Emilia Ferreira, Escola Americana do Rio de Janeiro From the January/February 2020 Net Assets magazine All photos courtesy of...
Projections | Every school can use data in its strategic decision-making if it’s presented to leaders at the appropriate level. From the September/October 2019 NetAssets magazine Jeffrey Shields, FASAE, CAE NBOA President and CEO Becoming more “data-driven” has been a...
(from the Observer) According to a Gallup poll , Americans rank public schools as the fifth best option of five, with only 44 percent considering them excellent or good, and nearly 20 percent ranking them as poor. As for homeschooling, 46 percent of respondents rate homeschooling as excellent...
(From Marketing Advice for Schools) The Institute of School Business Leaders identified marketing as a skill on par with human resources, finance, procurement and infrastructure in a recent presentation. Marketing is not a passive function and not just about recruiting teachers or placing...
© National Business Officers Association
1400 I Street, NW, Suite 675Washington, DC 20005www.nboa.org